Swimathon 2010 is launched with half price registration

Former Blue Peter presenter and Dancing on Ice contestant Zöe and Olympic gold medallist Duncan (President of Swimathon) are both keen to be among the 15,000+ swimmers to raise £1.5m for Marie Curie Cancer Care and the Swimathon Foundation.

Participants who sign up in January are being offered 50% off entry fees for the world’s largest fundraising swim, which takes place on April 16 -18 at hundreds of pools across the UK.

Zöe said: “I’ve always found swimming a really good way to keep in shape. Everyone needs a challenge now and again, especially to keep motivated during the cold winter months. And what better additional spur than to help out Marie Curie Cancer Care - a charity that does such crucial work right around the UK? I can’t wait to take part.”

Duncan said: “Swimathon is incredibly exciting. It enables normal people to do extraordinary things. Everyone’s challenge is very much their own - but not only do their efforts benefit themselves, they benefit their country and the charities.”

To find out more or to sign up for a Swimathon session at the nearest participating pool, either go online to www.swimathon.org or call 0845 36 700 36.